Digital strategies offer SMEs in the machinery industry a fantastic growth opportunity!
As we know, industrial SMEs have valuable know-how that enables them to meet specific market needs. It is relatively easy for them to sell their products in well-known and often geographically close markets. This is of course good, but not enough! How do you distribute products in unknown regions, to customers who do not do exactly the same applications but who could benefit from this technology?
Local dealers rarely work with very specific or niche machines – too much investment for too little sales. On the other hand, these same resellers would certainly be interested in the “products AND potential customers” solution. Yes, but how to do it ? Today, digital customer acquisition strategies are accessible to everyone and offer a great opportunity for growth!
SWISS PRO DATA offers solutions perfectly suited to industrial companies, whatever their level of digital maturity